Where We Come From
Patients + Families is a privately held company based in Boulder, Colorado. We are not affiliated with or owned by any part of the health care industry; in fact we most sincerely want to change it. We are a veteran team that combines deep knowledge of health care, human understanding and entrepreneurship. More importantly, we have each been through the experience of supporting a parent in decline from afar. Patients + Families arose from these individual experiences, and our collective belief that it shouldn’t be so hard to come together as a family to support a loved one. We want to provide a way for families to thrive while coping with the health and aging challenges we all must face.
What we do
We record messages from a patient’s doctor directly to the patient’s family regarding the diagnosis and treatment plan for their loved one. No more mis-communication or telephone tag trying to find out what’s going on.
We store these messages in a secure family hub we host at www.patientsandfamilies.com Here each authorized family member can access patient reports and work together to develop a plan of action.
Who We Are
Brian Lanahan, Brand and User Experience, Founder. Brian is an expert at connecting brands to people, having worked on more than sixty consumer products in his twenty-year career. Brian began his marketing career at the Coca-Cola Company, where he spent eight years in brand management, strategic planning and new product development. He then served as Managing Director and co-founder of Character LLC, a Portland Oregon based consultancy that develops story frameworks for brands in consumer products, media and retail. Brian has a BA in History from Duke University and an MBA in Marketing and Human Resources from Northwestern’s Kellogg Graduate School of Management.
Phil Siegert, Product Development. Phil is an accomplished interactive strategist. He’s worked at larger advertising agencies such as Leo Burnett, was founding partner of The Royal Order of Experience Design, a cross media boutique, and is a partner in Twiss, a consultancy focused on shaping how brands transact directly with consumers across multiple channels. Phil’s talent is understanding customer expectations, envisioning the ideal user experience and applying his knowledge of the growing variety of media and technologies to bring complex transactional concepts to life. He has developed solutions ranging from multiplayer online games to e-commerce platforms for numerous well-known brands such as Patagonia, Kohler, Naturopathica, Seventh Generation, Burton Snowboards, Revolution Living, and Kiehl’s since 1891. He possesses an MFA (Painting) and BFA from the School of the Art Institute of Chicago in addition to a BA in Art and Architectural History from the University of Illinois at Chicago.
Marc Silverman, Strategy and Business Development, Founder. Marc is a seasoned corporate executive with over twenty-five years experience in the health care industry. He has conceived, developed and successfully brought to market a variety of medical devices and medical information technologies. His business experience includes large and small companies and startup endeavors, including Bayer/Cutter Laboratories, Hexcel, Technicon, Baron Medical Systems, Performance Factors, and Performance Health. He is a successful entrepreneur (two exits, incl.IPO), angel investor, and advisor. He currently serves on the boards of the Deming Center for Entrepreneurship at the University of Colorado at Boulder, and the advisory board of the Metropolitan State College of Denver Center for Innovation. Mr. Silverman is an engineering graduate of the University of California, Los Angeles, The San Francisco Art Institute, and the Stanford University Executive Program.
Gina Simmering, Family Services. Gina is a highly motivated health and wellness professional with over twenty four years of experience in the fields of nursing, fitness, nutrition and self and family care. She has founded and published a successful wellness magazine and advised numerous organizations on health advocacy,including Stanford University Hospital and Hospice of Boulder and Broomfield Counties. Gina holds a Bachelors of Science from West Chester University in Corporate Wellness as well of a Bachelors of Science from the University of San Francisco in Nursing.
Anne Togher, Care Content and Dialogue. Anne is president and founder of Toghers.com, an on-line community for caregivers. Anne has worked with family caregivers for over 20 years as the director of an adult day program and in various capacities in home health and clinical settings. She has facilitated family caregiver support groups, taught caregiver classes to both professional and family caregivers and is passionate about helping caregivers. Anne has a B.S. in Business Management from the University of Phoenix and a background in customer service and quality management.
Gordon Van Dusen, Finance and Corporate Development, Founder. Gordon has over twenty years of experience in business development, marketing, product management and strategic planning in the healthcare industry. His business experiences encompass large and small, earlier stage healthcare companies including Baxter Healthcare, Myogen, Somatogen,Hiberna and RxKinetics. Gordon has been on the founding management team of four healthcare startups, most recently as a founder and CEO of Hiberna Corporation and Vice President of Business Development for Myogen, Inc. He currently serves on the advisory board for Fitzsimon’s BioBusiness Partners, Inc and has been an angel investor, advisor and consultant to several startup businesses. Mr. Van Dusen holds a B.S.E. in Biomedical Engineering from Duke University, an M.S. in Bioengineering from the University of Michigan and an MBA in Finance and Marketing from the Kellogg Graduate School of Management.
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